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Privacy Policy

Last Updated: January 2025

1. Introduction

Welcome to Loomlyft ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered fashion image processing platform, including our virtual try-on, model generation, background replacement, and other image editing tools.

By using Loomlyft, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this privacy policy, please do not access our platform.

2. Information We Collect

2.1 Personal Information

We collect information that you provide directly to us, including:

  • Account Information: Name, email address, and password when you register for an account
  • Profile Information: Profile picture, bio, and other optional information you choose to provide
  • Payment Information: Payment details processed securely through third-party payment processors (we do not store your complete credit card information)
  • Communications: Messages, feedback, and inquiries you send to us

2.2 Content and Usage Information

We collect information related to your use of our platform:

  • Uploaded Images: Fashion sketches, garment photos, model images, and other visual content you upload for processing
  • Generated Content: Images created or modified using our AI tools
  • Usage Data: Features used, processing time, number of images processed, and interaction patterns
  • Device Information: IP address, browser type, operating system, and device identifiers
  • Log Data: Access logs, error reports, and performance data

3. How We Use Your Information

We use the collected information for the following purposes:

  • Service Delivery: Process your images using our AI models and deliver the requested results
  • Account Management: Create and manage your account, track your credits and subscription status
  • Service Improvement: Analyze usage patterns to improve our AI algorithms, feature performance, and user experience
  • Customer Support: Respond to your inquiries, provide technical assistance, and resolve issues
  • Communication: Send you service updates, promotional offers (with your consent), and important notices
  • Security: Detect, prevent, and address technical issues, fraud, and security threats
  • Analytics: Generate anonymized statistical data to understand platform usage and trends

4. Data Storage and Retention

4.1 Uploaded Images: Your uploaded images are temporarily stored on our secure servers for processing. Processed images are stored in your account cache for your convenience. You can delete your images at any time.

4.2 Account Data: We retain your account information and transaction history for the duration of your account and for a reasonable period after account termination as required by law or for legitimate business purposes.

4.3 AI Training: We may use anonymized and processed data to train and improve our AI models, but we do not use your original images for training without your explicit consent.

5. Information Sharing and Disclosure

We respect your privacy and do not sell your personal information. We may share your information only in the following circumstances:

5.1 Service Providers

We engage trusted third-party companies to perform services on our behalf, including:

  • AI Processing: Replicate, Flux, and other AI model providers for image processing
  • Cloud Infrastructure: Hosting and storage services
  • Payment Processing: Stripe, PayPal, and other payment processors
  • Analytics: Tools to analyze platform usage and performance
  • Email Services: For sending communications and notifications

These service providers have access to your personal information only to perform specific tasks on our behalf and are obligated not to disclose or use it for any other purpose.

5.2 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court orders, subpoenas, or government investigations).

5.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new owner.

5.4 With Your Consent

We may share your information with your consent for any other purpose.

6. Data Security

We implement industry-standard security measures to protect your information:

  • Encryption: SSL/TLS encryption for data transmission and encryption at rest for sensitive data
  • Access Controls: Strict access controls and authentication mechanisms
  • Secure Storage: Secure cloud storage with regular security audits
  • Payment Security: We do not store complete payment information; all transactions are processed through PCI-compliant payment processors

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

7. Your Rights and Choices

Depending on your location, you may have the following rights:

  • Access: Request a copy of your personal information
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your personal information (subject to legal obligations)
  • Objection: Object to processing of your personal information
  • Restriction: Request restriction of processing your personal information
  • Data Portability: Request transfer of your data to another service
  • Opt-out: Unsubscribe from marketing communications (you will still receive service-related messages)

To exercise these rights, please contact us at [email protected].

8. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our platform and hold certain information. Cookies are files with a small amount of data that may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.

9. Third-Party Links

Our platform may contain links to third-party websites or services. We are not responsible for the privacy practices or content of these third parties. We encourage you to read the privacy policies of any third-party services you visit.

10. Children's Privacy

Our services are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we discover that we have collected information from a child under 13, we will take steps to delete such information immediately. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

11. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure that your data is protected in accordance with this Privacy Policy and applicable data protection laws, including the EU General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA).

12. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

Continued use of our platform after any modifications to the Privacy Policy constitutes acceptance of those modifications.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

We will respond to your inquiries within a reasonable timeframe, typically within 30 days.